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Nintendo Switch

The Nintendo Switch Price Isn’t Getting Cut Anytime Soon

This article is over 4 years old and may contain outdated information

The Nintendo Switch console is selling extremely well worldwide, and the launch of the Nintendo Switch Lite is managing to improve sales even more, offering a product that markedly different from the main console.

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Many, however, are not willing to pay full price of the console, waiting for a price cut which, apparently, is not coming anytime soon.

During the latest Nintendo’s Q&A session following the presentation of the latest financial results, Shutaro Furukawa confirmed that there are no plans to reduce the console’s price in the near future.

We want to maintain the value of our products and sell them at their current price points for as long as possible, so we have no plans to reduce prices at this time. Because profitability can fluctuate depending on quantities produced in the future, we’re not estimating any specific decrease in cost. We want to improve profitability by increasing the number of units sold and selling the Nintendo Switch family of hardware for as long as possible.

Nintendo’s stance on the pricing is well-known, so this is not surprising at all. So, if you are thinking about getting a Nintendo Switch, you’d better get ready to pay full price.

The Nintendo Switch and the Nintendo Switch Lite are now available for purchase worldwide.

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Francesco De Meo
Francesco has been writing about video games and the video games industry for almost a decade, focusing on all aspects of the industry. Having always loved handheld gaming, he joined TouchTapPlay in 2013 to cover mobile gaming and, later on, the Nintendo Switch console, which is today his most played console.